Benjamin Lawless / Workshop - Build a Behaviour Map

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Build a Behaviour Map

Paddl

Interventions or nudges be really effective if they are based on a realistic and evidence-based understanding of human behaviour. Using a behavioural Insights (BI) approach to understanding the problem and designing interventions can help to improve business outcomes. Even small changes and how they are communicated - can have a positive impact. In this session you will learn:
  1. An introduction to Behavioural Insights
  2. How to build a behaviour map
  3. How to use a behaviour map

E-Learning • 30 Minutes •

Progress

Aug 2022 - Aug 2022

Skills

Innovation
Behavioural skill
Planning
Communication

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