Build a Behaviour Map
Paddl
Interventions or nudges be really effective if they are based on a realistic and evidence-based understanding of human behaviour. Using a behavioural Insights (BI) approach to understanding the problem and designing interventions can help to improve business
outcomes. Even small changes and how they are communicated - can have a positive impact.
In this session you will learn:
- An introduction to Behavioural Insights
- How to build a behaviour map
- How to use a behaviour map
Progress
Aug 2022 - Aug 2022
Skills
Innovation
Behavioural skill
Planning
Communication